Trends

There was no recession in 2023, but there was a clean beauty reckoning. Brands at the heart of the segment like Athr Beauty, Aisling Organics, Luxe Botanics and MUN announced closures as...

Every year since 2019, we’ve asked Julie Pefferman, founder of product development consultancy Cosmeta, to prognosticate on the trends that will define the future of beauty. Although we request only trends that could shape the...

Last year, cosmetic chemist and Sula Labs founder AJ Addae predicted that rules would rule the beauty industry in 2023. She wasn’t wrong. The Modernization of Cosmetics Regulation Act of 2022 (MoCRA) has been...

Americans aren’t sanguine about the United States economy or the fate of the country. As reflected in market intelligence firm Mintel’s forecast of trends influencing the business of beauty over the next five years, their...

David Rentein started out as a social smoker, but his smoking became a regular habit while he was at the helm of successful meal replacement startup Soylent. When his fiancé told him he had to quit,...

The latest lip launches, including U Beauty’s The Plasma Lip Compound, Summer Fridays’ Lip Butter Balm, Iero Beauty’s Moonkissed Luminous PH Lip Comforter, Rhode’s Peptide Lip Treatment and Kylie Cosmetics’ Tinted Butter Balm, are missing...